About Hold Equity
Hold Equity is a holding company that builds and operates products for the long term. We never exit our investments. We build for the joy of creating lasting value and the potential for meaningful returns.
Our philosophy is simple: Never Sell. We build sustainable businesses that create genuine value for customers and stakeholders.
Our Portfolio
PlanFi
planfi.app →Financial modeling for families pursuing early retirement. Sophisticated yet accessible tools for planning your path to financial independence.
Focus: Early Retirement Planning
PlanFood
planfood.app →Organic meal planning using Aldi ingredients for busy families. Making healthy, affordable meal planning simple and accessible.
Focus: Family Nutrition
Our Investment Philosophy
The Never Sell Approach
Unlike traditional venture capital or private equity firms, we don't seek exits. We build businesses to own forever, focusing on sustainable growth and long-term value creation.
This approach lets us make decisions based on what's best for the business and its customers over decades, not quarters.
Contact
We keep our operations private and focused on building exceptional products.
We're not hard to find.